It's no surprise that the entertainment landscape has changed dramatically over the past decade as more people "cut the cord" and ditched their cable bills. One of the few reasons to continue paying for services is access to live sports, an area where streaming hasn't been broken, but now major sports are available on streaming platforms, including Paramount+, Amazon, and YouTube. With the arrival of Netflix, the weekly live events brought down the last foundation of cable WWE Raw The death of cable finally arrived on January 6th and with a seamless viewer experience watched by over 6 million people worldwide.
WWE has arrived on Netflix
For almost 30 years, pro wrestling has been one of the highest-rated programs on cable, from WCW Monday Nitro to the WWE RawDuring the infamous Monday Night Wars in the late '90s, the shows drew more than 13 million viewers each week. That's a small fraction. Netflix Today's subscriber base, but in the cable universe, which has made them the most successful shows of the time. Now no cable show pulls anywhere near those numbers, even WWE Raw Managing around 2.2-3 million on a good week, but that was still enough to make it one of the top three highest-rated cable shows each week.
The new WWE parent company Netflix and TKO have even reported on it Streaming service, WWE Raw It got 4.9 million viewers, better than it was on the USA Network. Once that number was announced and the success of the move to Netflix dawned on investors, it became clear that cable had nothing to entice studios, viewers, or even advertisers. Live events were the last thing to propel a dying industry, and what will they do after this is over, after the cable companies cut prices and pay less, the obvious solution, is never going to happen?
Live events were all cabled
In the year WWE's move to stream the Jake Paul/Mike Tyson fight on Netflix as early as 2024 was a disaster that gave cable companies hope it wouldn't pan out. Stoppage Matters Undefeated in one of the worst boxing matches in history, ever. WWE Raw No other organization could match his start on a grand scale, there were no problems. I watched it from beginning to end and never had a single problem with my stream.
This is unlikely. WWE Raw It will pull similar viewership levels over the next few weeks, as the big debut was expected to attract new fans, but we begin the road to WrestleMania, which is historically when the company heats up. At the same time, NFL games are starting, and every week, several games are available on streaming, either Paramount+, Amazon Prime, or YouTube TV That's a lot of live events breaking away from traditional television every week, and after Thanksgiving, Netflix successfully broadcasts an NFL game to prove it can do everything cable can, but now it's cheaper.
Why even keep the cord?
Few major shows are exclusive to cable, and even the most successful shows are available on a streamer when they launch or are coming to one soon. Netflix's ability to show movies and any genre, including disappointing Atlas Starring Jennifer Lopez or a surprise hit Rebel Ridgeand has more viewers in a day than a cable hit. Shogun Their lifetime earnings are simply unmatched. Even then, Shogun Available at All Besides live TV, if that's an option, and now wrestling, the last fandom stuck to cable, has made the jump, why subscribe to cable?
This is a question that many people ask themselves, especially when it comes to EIA. HighIf you have Netflix and one more streaming service, what does cable offer? You can enjoy countless replays RidiculousnessIncluding episodes that aren't on Paramount+, and one can spend hours channel surfing to find something to watch or watch one of the countless streaming services available.
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