"No Haa 2" made the unthinkable in the box office earlier this year when it became by far the highest animated film of all time. The Chinese blockbuster came out of nowhere to pass Pixar's Inside 2 ($ 1.69 billion)Who broke the record only last year - a record that seemed to stand for a long time. No matter how impressive as the Chinese film, he failed to break out of the home country. The A24 made a significant effort over the weekend to bring the American audience to see this epic record, but it didn't work especially well.
A24 has published a new English language of director Ze Ey "NO HAA 2", What boasts an Ellevena team led by Oscar winner Michel Joh ("Everything everywhere at once"). The film made $ 2.15 billion globally and is only shy of $ 15 million from overtaking Jamesesheims Cameron's Titanic around the world. While the film was released in US theaters earlier this year, the hope was that English oak with recognizable Starswells would expand its range. Even screens were given to IMAX all over the country.
However, for all those efforts, the animated joningut earned only $ 1.5 million over the weekend, landing on the number 13 of graphs like Netflix's "KPOP hunters" entered the number one with $ 18 million. It wasn't exactly a crowded weekend, with "No no!" Only $ 3 million and the bombing of director Ron Howard "One" with barely $ 1 million. Even so, potential ticketing in North America did not greatly felt the need to see what all the fuss about.
The sequel is centered on a rebellious young boy named Haa, who is afraid of the gods and born to death parents with wild powers. Faced with ancient force with the intention of destroying humanity, it must grow up to become a hero that needs the world.
No Haa 2 is one of the greatest movies of all time, but not all over the world
The loud team for the new English version of the A24 also includes Crystal Lee ("Genshin Impact"), Vincent Rodriguez III ("Raja and the Last Dragon"), Alex Le ("Solo Leveling") and Damjan Haas ("Predator: Killer).
Regarding why the audience did not greatly turn out? There are several obvious reasons. For one, "No Haa 2" is a sequel to a movie that the vast majority of American film films have not seen. Well, The original "no haa" has been running on a peacock for some timeBut it's not a very thing that the average person is looking for. In addition, A24 had limited resources to get into the marketing campaign. To further complicate things, it is likely that there is a lot of crossover with the audience for "KPOP Demon Hunters", which had a two -day release, invoiced as a singing event. So it had the advantage of the market.
What we can say for sure is that "NO HAA 2" is the fifth highest gross film of all time behind only "Titanic" ($ 2.26 billion), "Avatar: Water Road" ($ 2.32 billion), "Avengers: Endegam" ($ 2,79) and US $ 2,79 dollars in China. Every other movie of all time Global Top 20 had to rely much more on the global theater market to get the job done.
To illustrate how wildly this is, "Starwell War: Strength wakes up" The previous record for the most earned money In one country, with US $ 936.6 million out of $ 2.07 billion coming from the US "NO HAA 2" made about $ 1 billion more than in China. It remains fascinating that such a cultural phenomenon cannot expand that success known all over the world. Chinese audiences are increasingly favoring the headlines of the home, and this marks the real point of turn. It may be a big deal, but Chinese regulators can't force the rest of the world to take care of it.
"Not Haa 2" is now in cinemas.
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