Sony earnings from Netflix's demon hunters are shocking

On the one hand, Sony Pictures should be happy because they probably have the biggest hit movie on the summer. No, we're not talking about "Lilo and Point", even Superman. We're talking "KPOP Demon Hunters", which breaks it on Netflix streaming tables For several weeks. On the other hand, as mentioned, all this success falls on Netflix's shoulders, with Sony getting a surprisingly small fee - relatively speaking - to generate such a huge hit.

According to News for againAlthough director Maggie Kang and Chris Apelhans "KPOP Demon Hunters" comes from Sony Pictures as an original idea from the studio, they only get $ 20 million with Netflix under any obligation to pay extra royalties. Thanks to the deal between the Studio and Streamer, Netflix should get the lion's lion's $ 100m budget. Sony got cold legs and was afraid that the big bet could not be paid if they post it in theaters.

However, on Netflix, the film exploded. He raised 184.6 million viewers, becoming the company's second film on Tuesday, who was behind "red reporting". It is expected to take the first place sometime in the coming weeks. This is an amazing achievement, to put it slightly. Something ironic, "KPOP Demon Hunters" gets a limited singing edition in cinemas Thanks to his success at Netflix.

The film focuses on the K-Pop Supersters Rumi, Mira and Zoe, who use their secret identities as demon hunters to protect their fans from supernatural threats. Together, they still have to face their biggest enemy, a rival boy band made up of demons in masking.

Sony seemingly lost to wealth with hunters on the demon kpop

Now, $ 20 million is nothing to sneeze, but as Sony points out, it is the only big studio that has not released a movie this summer that cleared $ 500 million to the box office. The biggest hit was "28 years later", which reached $ 150 million. Although it is impossible to say what would happen, if Sonny overturned the cube of this, without going to Netflix as a financial partner, it was safe to say that there was great potential of upside down in the full theater edition. $ 20 million is nothing compared to what his film will generate in the long run.

The soundtrack alone has seven songs in the top 20 of Spotify's global top 50, with "Golden" reaching #1 on the Billboard Hot 100 table. Among the inevitable sequels, spin-off, goods and musical rights, it is not crazy to think that this will become a $ 1 billion franchise at some point. Therefore, that $ 20 million looks so small in retrospect. Those two extensions of "red notice" that we were promised to have never happened. Stay confident, KPOP Demon Hunters will get a sequel.

To that end, Sony has the right to produce any extensions or spinoff, with negotiations currently undergoing a sequel. Unfortunately, the studio will not make extra money from the success of the first. They have a chance to post it in China, But the Chinese treasurer is not what was once for Hollywood Production. Netflix also has no obligation to re -examine the Sony Agreement on any future films. The deal is what it is.

In an era when box office is on an uncertain basis, especially as it refers to the original films, it is not difficult to see why Sony blinked here. At the same time, Films that are friendly inclined make the most consistent bank. This could have caused a new Sony franchise that could advance for the coming years. Instead, Netflix will get the lion's part of the loan, and Sony will collect its fee and nothing more. Perhaps this can serve as a warning story about Hollywood's future. Risk mitigation can be smart, but you bet on small and win small.

KPOP Demon Hunters is now transferred to Netflix.



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