The decision of the actress to remain silent is described as a "toxic bomb" that could damage her healthy picture.
Despite the controversy, the Action of the American Eagle aligned from the commissioning of the campaign, prompted the company's spokesman to pace his collaboration with Sydney Sweeteney.
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Sydney Sweeeney drank under fire for her American Orlov ad

As a returnee over his American Eagle denim and silence, Sydney Sweeeney caused concern among branding experts, suggesting that her inactivity could be more harmful than the pomernik.
The actress was seen in multiple videos seemingly praising their "genes" in what seemed to be a rude denim full for the "Jeans" campaign.
In one of the ads, Sweeney says: "Geni is transferred from parents to offspring, often determining traits such as hair color, personality, and even eye color ... my 'jeans' are blue."
After the ads were viral, many of the Netiseni quickly criticized the campaign, claiming that he wore racial subtons, promoted white supremacy and harmonized with Nazi propagation.
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Professional requirements claims the silence of the actress can damage its "wholesalers"

Now the top Crisis Pr with Eric Schiffer expert weighed on Sweeney's silence, describing him as a "toxic bomb" that could damage the "healthy brand".
"Sydney button" is a toxic time with some people on the left - every hour Hush rushes her healthy brand deeper into racial quicks, "Schiffer divided, tailored Daily mail.
The Executive Director of the Preparation Advisor also noted that many also will experience Sweeney's silence as "brutal insults for many customers on the left".
"Sydney's attitude without comments will not scream the ruthless privilege offended, and critics are feasts in gaps such as a wasted troupe." He added.
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Another expert called on Sydney Sweeeney to own a moment

Schiffer warning echoed other industry experts, who called the actress of the actress to silent the wrong terrain.
"At this moment, silence is certainly not golden! The silence did not equalize neutrality, and he reads as indifference," said Publicist Courtney Haywood. "Especially in the cultural climate in which the audience is more aware and messengers than ever, waiting for the overhead only to speak only adds fuel into the fire."
Haywood also shared that he expects SweeNey "owns a moment" and learn from him, as it would be better for her brand.
"Admit how he landed, thanks to the people who uttered and dedicate to learning from her. That is what is building a long-term credibility, not perfection," she said.
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Another expert emphasized that even if Sweeney decides to not apologize, she should at least recognize the background.
"Direct recognition would be humanized, confirmed that she listened and modeled responsibility for her young, diverse audience," said Crisis Communication Grayce McCormic Strategist.
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Actress wants to look polarize in the middle of silence over background acquisition campaign

Some other experts, however, offered a different perspective on Sweeeney's silence, suggesting that the actress can be deliberately selected to not respond to appear polarizing.
"This is a game for attention, not respectability. You accept your type of polarization, title - generating Person - and for now works," said Publicist Alexandria Hurley.
Hurley also claimed that the ad was probably the wrong step, but a "calculated brand evolution", especially given the history of Sweeeney with past controversial campaigns.
"Sydney flirted with the controversy before - from its recent collaboration in the bathroom with Dr. Squathch - and not walking after criticism," "she added," "it's not supervision." It's a strategy. "
Now expecting the brands to focus on reach and visibility will be more eager to work with Sweeeney.
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The actions of the American eagle rose from the Sydney Sweeeney campaign

In the middle of the background surrounding the campaign, the Action of the American Eagles rose above $ 11, after trading between 9 and the range of $ 10 for most summer.
It is not a surprise that the main marketing officer of Craig Broitmers, hinted in a recent interview marketing dive that the partnership with Sweeeney was a bold move that he eventually paid.
"Da bi se mogao partneriti sa (Sweeney) na ovo govori nešto, i kaže nešto u onome što je ove godine bilo lukavo maloprodajno okruženje, što američki orlov još uvijek stavlja velike oklade", rekao je, rekao je, Daily mail. "We are still jeans, especially for Gen Z."
He added, "What we learned, like talent costs escalated, is sometimes more important to ask large bets behind the largest stars, and those investments have already been larger, it is more bigger."
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