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DC. Marvel. If you are a comic book fan, those words are inevitable because they are the names of the two largest comic book publishers in the US Superheroic Universes that every company owns the whole atmosphere of the comic space. Comics readers are often shared by whether they are more than Marvel's fan or DC, as sports fans are rooted for different teams.
The name "Marvel" is intuitive - means to hurt or excite someone, an appropriate name for a fun company. Established in 1939 as timely comics by publisher Martin Goodman, the first series of timely Marvel Comics. He released one of the "Marvel Comics" debuting a sub-mariner and the original human torch. The company then became Atlas Comics in 1951 (named atlas' news that Goodman owns), before officially rebranded in 1961 as Marvel Comics. That year is also when the company became synonymous with its superhero characters and editor -in -chief of Atlas/Marvel, Stan Lee (cousin to Goodman's wife).
Lee, born sales, brought the idea of a "miracle universe" through the company comics. There was no better name, because he was out of Marvel young readers with his comics, co-created by Marvel's freelance artists like Jackec Kirby and Steve Ditko (who deserve just as much credit as Stan Lee and Marvel himself).
What about DC, however? No, its name is not because the company is based in Columbia County. For most of its history, DC was in Manhattan, and in 2015 moved to Burbank, California to be closer to her home company, Warner Bros..
The name "DC" is an acronym that comes from one of the longest and most released comics of the company: "Detective Comics", the series where Batman first debuted. Yes, this means that the company's name is a technical "detective comic book comic book".
But like his multi -year rival, DC was not always known for its current name.
DC in DC Comics stands for detective comics
"Detective Comics" debuted in 1937, originally published by a partnership between Malcolm Wheeler-Nikolonson's national allied publications and the Detective Comics subsidiary (funded by publishers Harry Donenfeld and Jackec Lioboitz, due to Viller's debts). "Detective Comics" was as an anthology comic book featuring characters and stories of pulp detectives. "Detective Comics" #1 debuted private investigator Slam Bradley, created by Wheeler-Nicolon and The two Cleveland boys soon created by Superman, Jerry Siegel and Oeo Schuster.
But two years in "Detective Comics" in 1939 the introduced #27 Batman in Bill Fink and Bob Caine's story "The case of the chemical union." For a long time, "Detective Comics" was Batman's own book, which is still today. In 1940, Batman received his own comic book, also called "Batman". This means that there were historically two current comics in Batman. This can allow two different writers to pens two very different versions of the character at the same time. In the mid-2000s, Grant Morrison wrote experimental running "Batman"While writer "Batman: the animated series" Paul dunes in "Detective Comics" in "Detective Comics".
Now, DC has not chosen to be named after Batman's comics directly Because of its popularity. However, that Whether In a cosmic sense they reflect the company's own history and as Batman tightened Superman as the leader of DC leader. Of course, the Woebegone DC Extended Universe (2013-2023) started with a picture of Superman ("Man of Steel" by Zac Snyder), and DC Universe of Jamesesiyes Gun repeats that initial move with the opening move with the opening move Superman in 2025. But through those films, not to mention cartoons, video games and comics, it's Batman who almost always receives a top recovery and priority for new projects.
The company is not named "AC" for "Action Comics", where Superman first made his debut - but why not?
National Periodic Publications became DC Comics in 1977
The name "national" name officially stuck until 1977, when the company was rebranded by national periodic publications in DC Comics. The name change came with an appropriate new logo designed by Milton Glasser (and recently returned DC Studios to Jameseii Gun).
But the name came out of nowhere, nor did the national changed its brand overnight. As chronic in "DC Comics from year to year, new edition: Visual Chronicle", Wheeler-Nikolonson went bankrupt until 1938, so Donfeld and Lioboitz took control of their national resources and brought them under detective comics, the comics of national national national color were branded with "DC", "referring to detective", "1940" and "1940", "Super", "Super" and "Super", "AD" to "sideways".
All-American publications, Inc. (Founded by Max publisher MC Gaines and also funded by Donnefeld and Lioboitz), who was home to Wonder Woman and Green Lantern, also used the DC logo of his books.
In 1946, all American and Detective were merged to create national comic book publications, which then became national periodic publications in 1961. With the silver age of the comics (the 1950s-60s), the comic book logo at the national level increased to read "Superman · National Comics · DC". (Also moved to the left side of the cover to make a stamp space for approval of comic authorization.)
These logos drew readers' attention. For many years, the national would be known as "DC". In 1977, the rebrand was to fully accept that name.
Superman's lowering of the name makes sense for branding; Only "DC" flips the language much better. Calling the company "Superman Comics" will leave a very narrow impression of the exit of publication. But again, that choice for branding Whether Reflect Superman's lower importance for the company nowadays compared to the first 40 years of existence. Even if the Superman Renaissance is on the horizon thanks to Mr. Gun and David Corenvet's steel man, I don't see a rebrand back in the "Superman-DC Comics" that is happening soon.
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