Wow! Roommates, you know the internet loves to come Draya Michelebut this time, people are standing up for him. Tons of social media users are rallying behind Draya after someone on X (formerly Twitter) called her out for being "tone deaf" by using the California wildfires to promote air purifiers.

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Draya Michele goes viral for promoting air purifiers amid LA fires

For context, Draya Michele recently posted one Instagram video Promote air purifiers in Sereniby. In the clip, Draya installs a purifier in her home to help with the poor air quality in Los Angeles. He also gave his followers a discount on Sereniby purfiers and shared all the details in his caption.

"While the unimaginable is happening with the fires in LA... the air quality is very poor, even toxic. I'm using the @sereniby_official air purifier to make sure my kids and pets are breathing fresh double filter air. The brand is now offering $200 off when you both use my link. There is no price for peace of mind, but its possession is more valuable than most things in the world. #prayforla #airquality #airpurifier,” Draya wrote.

Well, chileeee, one X user wasn't feeling Draya Michele's post at all. The user, airlave2Ø7, reposted Draya's video and called her out for poor timing and insensitivity. "Draya uses LA fires to promote an air purifier on her Instagram. Like she's never done anything right. Tone deaf." Another user @KevCoke6 seemed to agree, saying: "You can't deny how attractive he is, but boy does he have the brains that carry the stones to his skull."

Social media users on Instagram weren't here for Draya's hate. Many applauded, expressing her good intentions in trying to defend herself and help those in need in Los Angeles.

Social media has weight

In The Shade Room's comments sectionsocial media users continued to support Draya Michele. Many people supported him, saying that people want to come for him no matter what.

Instagram user @atlpics wrote, "You guys just hate it lol. They could really use some debugging, this @drayamichele ⚡️⚡️👑”

Instagram user @prettylilbarber wrote, "If he breathes, you will be angry. Beyonce mom said get an air purifier too 😂”

Instagram user @iamtheashley wrote, "The air we are breathing here in LA is the most toxic it has ever been. We ALL NEED purifiers right now. How is this tone deaf?'

Then Instagram user @kaeroshon wrote, "How is an air purifier promoting people in the area who breathe toxic air? Just say you don't like the girl."

Another Instagram user @the.jee.spot wrote: "Ppl act like "the roof, the roof, the roof is on fire... 50% off all Mint Swim items to beat the heat while staying cool 😎" that would be tone deaf 😅🤭"

Instagram user @mamahal_tv wrote, "The 'reading room' room is unfortunately smoked out, we need this!"

Another Instagram user @theunsinkablemollybrown wrote: "I'm starting to think like a lot of people are upset, isn't this one of the best moments of a damn purifier?

Finally, Instagram user @ricocash1of1 wrote, "So Walmart didn't plan to sell candles when the lights go out?

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